Patient Marketing Specialist
Healthstat, Inc

Job Info

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Marathon Health is a leading provider of advanced primary care in the U.S., serving 2.5 million eligible patients through approximately 630 employer and union-sponsored clients. Our comprehensive services include advanced primary care, mental health, occupational health, musculoskeletal, and pharmacy services, delivered through our 680+ health centers across 41 states. We also offer virtual primary care and mental health services accessible in all 50 states. Transforming healthcare delivery with a patient-first approach, we prioritize convenient access to both in-person and virtual care, resulting in improved health outcomes and significant cost savings. Committed to inclusivity and collaboration, we foster a positive work environment and recruit exceptional talent to ensure expertise and compassion in healthcare delivery. Marathon has been recognized as a five-time Modern Healthcare Best Places to Work in Healthcare winner and a six-time Best in KLAS award winner for employer-sponsored healthcare services.

ABOUT THE JOB

The Patient Marketing Specialist will support our patient marketing efforts. This individual is highly skilled in consumer healthcare marketing strategies that drive patient awareness and engagement into our health centers and ancillary products. This person thrives in a fast-paced growth environment that balances leading and collaborating with multiple teams and stakeholders. You will work with a diverse, passionate team of marketers, and collaborate closely with multiple internal departments and clients. The Patient Marketing Specialist will report to the Patient Marketing Manager, while working closely with the broader Marketing team.

ESSENTIAL DUTIES & RESPONSIBILITIES

• Responsible for supporting ongoing marketing and engagement efforts including content, campaign, and asset development
• Manage library of patient marketing assets, including updates, translations, and more
• Oversee client and patient web pages
• Development of client engagement plans to increase awareness and utilization
• Partner with operations team to set and monitor client engagement goals
• Ensure a strong partnership with Operations team to drive client engagement success
• Other duties as assigned to support patient marketing efforts

QUALIFICATIONS

Bachelor's degree in marketing, business, or communications and 2+ years of marketing experience in B2C marketing, digital and print marketing, content marketing, and social media marketing or equivalent combination of education and experience.

DESIRED ATTRIBUTES

• Exceptional writing and grammatical skills and excellent attention to detail
• Creative marketer with content and campaign development skills
• Familiar with the latest consumer and healthcare marketing trends and tactics that drive awareness and engagement
• Strong project management and very process-oriented
• Excellent communication and decision-making skills
• Ability to work with broad cross-functional departments, partners and vendors to ensure accurate, efficient and timely execution of projects
• Strong internal and external communicator with great interpersonal skills
• Strong collaborator - ability to work with broad cross-functional departments, partners and vendors to ensure accurate, efficient and timely execution of projects
• Knowledge of digital marketing and analytics tools such as Google Analytics, Hubspot, LookerStudio, Tableau. Asana and SalesForce a plus.

Pay Range: $60,000 - $75,000/yr

The actual offer may vary dependent upon geographic location and the candidate's years of experience and/or skill level.

We are accepting applications for this position until a candidate has been selected. To apply to this position and learn more about open jobs at Marathon Health, visit our careers page.

Marathon Benefits Summary

We believe in empowering teammates to do their best work and build better healthcare. Below are some of our benefit offerings. Eligibility is based on 24/hr week.

• Health and Well-Being: Free Marathon membership for in person and virtual care, employer paid life and disability insurance, and choice in medical/dental plans, vision, employer funded HSA, FSA, and voluntary illness, accident and hospitalization plans. Benefits are effective on the first of the month following date of hire.
• Financial Support: Competitive compensation, 401k match, access to financial coaching through our Employee Assistance Program
• Lifestyle: Paid time off for vacation, sick leave, and more, holiday schedule

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